RISK ASSESSMENT

Prior to filming, our production team created a risk assessment whereby we have outlined potential hazards and we will make sure under all circumstances that we try to avoid these hazards when preparing to film. Below is our risk assessment. 

Time Management Update

Today, we have managed to complete the animatic for our music video. Secondly, we took the camera outside and practiced filming shots for the performance scenes within the video. Myself, Dani and Victoria posed as the band members, whilst Katie did the camera work, and tracked back to show us walking down the street, which when filmed with the correct actors and edited to the beat, will look consistent and effective as it is an original performance style as the actors aren't stood still- they are moving around which will make the video aesthetically appealing to our audience. Below is a clip of our production team planning for the performance scene.

PRE-PRODUCTION: Experimenting with editing techniques.

For the second half of todays lesson, I begun experimenting with different editing effects on Adobe Premier Pro. The first is a sepia effect. I thought this oculd be used within the woodland scenes of the video, conveying a vintage and eccentric image, and also reflecting the sub-genre of Indie/ Rock music videos, as this is sometimes used, as shown below.

The second technique is Black and White. I thought this could be effective within our music video in the flash back scenes towards the end, as it connotes an archaic sense: the idea that the memories were in the past. For example, we will be using a flashback scene of the male and female dancing in the woods, and this effect will soften th eimage, connoting a naturalistic moment. 

Choreography/ Movements and Blocking for our Music Video

The first section of our music video will show the main character from the band and his partner sat on the sofa together. They are positioned as though they are cuddling, connoting the idea that they are both content in love. This is typical of music videos with a romance based narrative; there are normally close up scenes of the characters who share a relationship within the video. This is quite a redundant image, as it portray's a stereotypical image of a relationship, however, it will contrast to the rest of the video, as the protagonist (the male) will be shown in a more entropic image.

The second section is going to be split into two halfs: one side showing the man, the otherside showing the woman.  The camera closes up to show tears running down both of their faces, with the half way line between them. In terms of star image, music videos we have researched include many close ups of the artists face- so this is following a typical convention.
     












The next section shows the main character (the male from the band) sat at a kitchen table in the dark, 'stalking' his ex partners facebook page. His head is down, staring at the screen, whilst his hands are shaking. He runs his fingers through his hair backwards, showing how angry he is. The lighting wil be dar, with perhaps a spotlight on his face, creating a negative atmosphere. When researching music videos of a similar genre, there is often low key lighting within to convey thoughts, feelings, emotions, etc.

The protagonist gets distressed whilst on his computer. He lowers his head, then as the lyrics state 'lift your head'

The final section will show the man and the rest of the band performing outside the womans window, however he looks in and sees she is with another man and walks away into the darkness.

PRE PRODUCTION TASKS FOR OUR MUSIC VIDEO

Music Video of The Week

Franz Ferdinand- Take Me Out

Franz Ferdinand 'Take Me Out' is an extremely interesting music video. It is performance based, however is very entropic, as the performers have been edited to be shown as robots. Their movements amplify the beat of the song throughout the video, and many close ups are used to show the lip syncing/ band performing. In terms of star image, the image the audience recieve are that this band are eccentric. This matches the sub-genre of the music. There are intertextual references such as robots and the grainy editing which conveys a cartoon look. There is a variety of camera work shots, especially angles shown in diagonals, etc which is interesting as it adds to the entropic element of the video.

Time Management for Pre-Production

Last Friday, the production group got together and discussed when we were going to begin filming. These dates include:

Wednesday 21st October

Friday 23rd October (all day as it is a PD day).

Monday 26th October (My scenes)

Tuesday 27th October (My scenes)

Filming may continue throughout the rest of the Half Term- providing the actors are available. As I am on holiday, my scenes will be filmed on the Monday and Tuesday

Costumes will be brought into college when we begin filming, as will props. Permission does not need to be asked for locations as we will be filming in Dani's house, and in Public spots. Myself and Dani have begun the animatic for the video, and will complete it this week coming..

Our Music Video Idea and 5 Sections of Narrative

Our concept of our music video will be about a man who becomes unhinged when he breaks up with his partner, and begins to obsess over her and stalk her. The girl moves on, however he obsesses over her as he follows her whereabouts. The video locations will be in the countryside, town and inside Dani's house. 

1. Happy. The couple are together and portrayed to be happy (filmed in Dani's house).

2. An event has happened to make them break up. This is shown with dark lighting, tears, etc.

3. This is the start of the stalker phase. The man is sat in the dark on his computer, looking through photographs of his ex partner. 

4.The man is running through the woods, chasing after the girl but can't seem to reach her no matter how hard he tries.

5. The man is outside the girls house with the rest of the band, lip syncing the song. However, he then sees her inside with another man, symmetrical to the first scene of the video.

Music Video of the Week

I chose this video as my music video of the week as it challenges the stereotype of today's Indie/ Alternative videos. The video is performance based, however with some aspects of narrative thrown in. The most important key convention of this video is the editing; the intertextual use of comic books within the story. This technique is unique, therefore gains a wider audience due to its originality. The diagetic sound of whistling within the song matches the visuals, as this combined with the comic book 'look' conveys a sense of humour, therefore making it an enjoyable watch.

Institution Research

Institution research from smiley2014

Audience Feedback for Our Pitch

Below is the audience feedback sound recording for our pitch. Our audience was a focus group of three people, all who represent our target audience of college students who's favourite music genre is Indie/ Rock. We asked them a couple of questions regarding our pitch and areas to improve.

Below is the feedback.